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Chicago 2016

Chicago 2016 Update: NEW OLYMPIC LOGO UNVEILED

What do you think?

Here’s an interactive page from the folks at Chicago 2016 about the logo’s symbolism.

I’m not sure this one really captures my — or anyone else’s — imagination. If anything, if the games Games had are awarded to Chicago, the committee could revert back to the old logo.

(On a somewhat fun note, I noticed that the Chicago 2016 Web folks need to make some updates, as this appears to be one of the site’s main landing pages. Oops!)

By danielhonigman

Daniel Honigman is a Chicago-based digital strategist