Digital Strategy Quick-Take: Apple Maps

At the recent WWDC 2012 conference Apple recently announced, among other things, the inclusion of a native maps application in its upcoming iOS 6 release.

According to a recent Comscore study, more than53 percent of iPhone users access their maps, compared with more than 39 percent for Android users.

What does this mean for your business?

Check out the full post over at the LoSasso Blog.

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